Senior Product Expert- CDP

Job Description Summary This role sits at the core of driving data-driven, personalized omnichannel engagement and digital marketing transformation across markets. You will lead the implementation, integration, and scale-up of Customer Data Platform (CDP) as a key catalyst for changing how brands plan, execute, and optimize their digital engagement. Working directly with local marketers, you will modernize omnichannel strategies, redesign customer journeys, and embed test-and-learn, analytics, …